FBA 94: Turning Crisis Into Opportunity with Matthew Januszek [Part 2 of 2]

In part 2 of our interview with Matthew, CEO of Escape Fitness, we discuss how the fitness industry should be well positioned to provide important services to people, paid vs free content and creating an incredible in-studio experience.




Welcome to the FBA

Today we welcome back Matthew for part 2 of our interview.If you haven’t heard part 1 then do go back to episode 93 to get up to date on our chat so far.

Today’s episode is about turning crisis into opportunity and that’s the mindset that we need to have right now.

Times are tough for everyone but we shouldn’t feel guilty about creating great solutions for people and charging them for those services, so you can then go ahead and serve more people. This topic makes up a big part of our discussion today.

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Here is part 2 of our interview with Matthew Januszek of Escape Fitness.



Thanks again to Matthew for taking an hour out of his day to talk to the Fitness Business Asia podcast. Escape has been running for over 20 years which is no mean feat, and it’s an honor to be able to share his learnings with you guys.I will be presenting at the online ExPro fitness conference alongside some big names in the industry on the Thursday 28th & Friday 29th May – the event is free and I’ll be presenting on Bulletproof Your In-Person Coaching Experience To Beat The Digital Wave

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